About Us

About the Brand

Hi beautiful,

I’m Lauren Lobo — founder, creator, and the heart behind LoboLashes.

I’ve always loved what lashes could do — the confidence, the softness, the way they instantly pull a look together. But my experience wasn’t effortless. I struggled with sensitivity to lash glue, irritation, and the constant cycle of trying to make something work that just… didn’t.

And I knew I couldn’t be the only one.

So instead of forcing it, I decided to fix it.

What started as a personal problem turned into a full-on mission: creating lashes that are easy, comfortable, and actually fit into real life. That’s what led me to refine and build what LoboLashes is known for today — magnetic lashes that simplify but AMPLIFY your entire routine.


The Real Game Changer: Magnetic Lashes

Let’s be real for a second…

Magnetic lashes aren’t just for the girls who are allergic to lash glue.

They’re for the girls who are tired of:

  • messy applications
  • waiting for glue to dry
  • lashes lifting at the corners
  • redoing their makeup just to fix one eye

They’re for the girls who want to get ready and go but also look undeniably stunning on the eyes as well.

LoboLashes magnetic styles are designed to give you that same (if not better) glam without the stress. No glue. No eyeliner (only if you want it). No mess. No damage. No second guessing if your lash is still on right.

Just pop them on and step out like you already know you look good.


For Now, The Glue-Ons Are Still Here

While magnetic lashes are the future of LoboLashes, I know everyone is at a different point in their lash journey.

So yes — you’ll still find some of our glue-on styles available…

But only for a limited time.

As the brand continues to grow and evolve, we’re transitioning fully into magnetic lashes to stay aligned with what this brand was truly built on: ease, comfort, and confidence without compromise.

So if you’ve had your eye on a glue-on style… consider this your sign 👀


More Than Just Lashes

LoboLashes isn’t just about looking good (even though you absolutely will).

It’s about feeling like yourself — just more elevated.

Whether you love a soft, natural lash or something more bold and defined (maybe even colorful), I created this brand knowing that you’re not one version of yourself every day and your lashes could and should reflect that.


Built With You In Mind

Every style, every detail, every decision is intentional.

I listen closely to my customers — your feedback, your requests, your “I wish lashes could just…” moments. This brand has grown through that connection, and it’s something I’ll never let go of.

Because LoboLashes isn’t just mine. It’s ours.


As Seen & Featured

LoboLashes continues to grow and be recognized for both its innovation and story:

  • Featured on CanvasRebel highlighting the journey behind the brand
  • Spotlighted by Shoutout LA for creativity, resilience, and business growth
  • Featured as part of Portraits in Female Entrepreneurship: The Makeup Show 2025 Participants by Beauty News NYC, highlighting standout women-owned brands in the beauty industry
  • Worn by me, the founder, on a live episode of Pop the Balloon Live (Episode 7), with an additional appearance in Episode 8 — where you can catch the lashes looking flawless on camera in real time

And yes, it being live makes it even better.


My Promise to You

When you shop LoboLashes, I want you to feel:
Effortless. Confident. Put together without overthinking it.

No complicated routines. No frustration. No settling.

Just lashes that actually work for you.


Let Your Eyes Do the Howling 🐺

This brand was built for the girls who don’t have time to struggle or break the bank with their lash routine…but still want to look like they do.

And if that’s you?

You’re exactly where you belong.

Instagram: @LoboLashes

TikTok: @LoboLashes

Youtube: LoboLashes, LLC

Twitter: @LoboLashes

Pinterest: LoboLashes 

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How it works

Grab your exclusive gifts by being part of our loyalty program

Frequently Asked Questions

Explore this section to find comprehensive answers to all your questions about the loyalty program.

The 'Love, Lash, & Loyalty Club' is our loyalty program where you earn points for every purchase. These points can be redeemed for rewards and exclusive offers.

Yes, points expire 1 year after they are earned. Make sure to use them before they expire!

You can redeem your points for discounts, free gifts, free shipping, and more exciting rewards available in our store.

You can share your referral link via social media platforms like Threads, Twitter, Facebook, Messenger, or email. Once your friend makes a purchase using your referral link, you earn rewards.

The Referrals Program allows you to earn rewards by referring friends to our store. When your friend makes a purchase, both you and your friend can earn rewards.

You earn 25 points for each successful referral, while your friend receives a 20% discount on their purchase.

Yes, you can refer up to 5 friends as part of our Referrals Program.

Your referral rewards do not expire, so you can use them whenever you like.

Referral rewards can be combined with other discounts such as product discounts and shipping discounts, wherever applicable.

You can earn points by signing up, writing reviews, following us on Instagram, and more. Each activity earns you a specific number of points.

There is no limit to the points you can earn. The more you engage with our store and refer friends, the more points you'll accumulate.

Yes, you can track your points and rewards history by accessing the 'Points History' section on our rewards page.

You can redeem points by selecting a reward from our 'Reward List' and following the instructions to apply your points at checkout.